home cooked creative amazingness

Meez Meals

STRATEGY | DESIGN | CONTENT | BUILD

Jen is super smart.

She saw that many people were losing something important. Cooking at home is a valuable experience. It grounds us.

Her concept: Combine the efficiencies of meal kits with the experiential reward of home cooking.

The Phase 1 site was a hit right away. Jen learned a lot in the first year, these are comps from Phase 2 development.

Working on this project with Jen, developing the feature set and presentation, was incredibly fun and rewarding.

The site is a sophisticated custom web application. But the design is as non-techy as possible.

A lot of time went into making it feel informal and natural.

MENU UI/UX BREAKOUT

These are sample interface elements.