Be Bold
Be Beautiful
Liqwd
STRATEGY | DESIGN | CONTENT
I've worked with Dean since forever. He's really funny and incredibly engaging. We've never had a phone call that was less than an hour long.
His team in California developed a series of highly successful salon only haircare brands.
Dean asked me to create a strategy and sensibility for Liqwd direct to consumer sales.
Liqwd has been working with top celebrity stylists for years. They're a huge sales driver.
They're integrated into Product pages, recommendations, and other shareable content. Looks focus users on relevant content and Look Books drive engagement.
